Feature Friday: Online Stores and Sellers1:44 AM
What makes a great online store?
- An easy to navigate website. In sales, appearance is everything! I hate having to click on a lot of things before I see what I want.
- Ordering process clearly stated, including shipping options and fees. I cannot emphasize this enough. Many sellers miss this point! If I don't know how to order from you, I just leave your page.
- Contact information prominently displayed. Always nice to know I can contact you if I have questions. Even just a direct message link or an email address, if you're uncomfortable giving out your mobile number.
- Update on availability of items (i.e., if an item is sold out). I hate placing an order only to find out that it's OOS!
- Great customer service
- Great product!
Bonus points if you:
- Never show your anger towards a customer. Yes, we can be fickle-minded and demanding sometimes, but don't post about how angry you are with a customer, even if it's a blind item. It says something about how you view clients -- negatively. I've never been the subject of such, but every time I see a seller's rant post I cringe. Remember that online shopping is new to many Filipinos so they're still getting the hang of navigating through a transaction. First-time shoppers will invariably suspect a scam and so will ask many questions to try to verify your trustworthiness. Be patient and answer and questions calmly and professionally. You'll have a repeat customer in no time. Tip: it also helps if you have feedback from past customers!
- Keep customers updated across different social networking services (Facebook, Twitter, Instagram -- I love seeing photos of the products you're selling!). Also, don't be afraid to repost unsold items. New customers may not have seen them before, and old customers may suddenly realize they have to have that item.
And now, the features. These are the most recent online stores that have gotten repeat purchases from me.
This Multiply store carries a variety of makeup and beauty products, beauty tools, and even gadgets. It certainly lives up to its name, haha. It is also the only store that fulfills all of the above criteria. Reasonably quick response, ships on the dot -- or even earlier! It's no wonder that Ms. Sol sends out about 50 orders per shipping day. When she orders stuff online for herself, she even takes the time to ask if anyone else wants to get something from that website. She keeps her Twitter and Facebook accounts updated regarding sales and new items. Digital Traincase is also a staple at many of the bazaars in Metro Manila. So far I've only ordered Nyx stuff, but I'm eyeing her Sleek palettes and Charm brushes as well.
All orders are made via Multiply. Digital Traincase accepts payments through PayPal, credit card, bank deposit, GCash, and Smart. They offer free shipping for orders PhP 400 and up as part of Multiply's Trusted Sellers program. They deliver by courier, do meet-ups/pickups, and deliver internationally to Spain. Each delivery is packaged neatly in foam and marked FRAGILE, so don't worry about your items being ruined in transit.
They also have physical stores in Eton Cyberpod E-Life (Building 1) along EDSA, in The Cabana Lounge Shop in Legazpi Village, and in Powerplant Mall.
An entry about these soon. :)
Orders are made via Multiply or through text. Nudo accepts PayPal and credit card payments via their Multiply store. I always go through Multiply because it's fully automated. They also accept GCash and bank deposits, for which you will have to text them.
I love their next-day delivery, even if they don't inform you if your order has been shipped (at least if you order through Multiply). By the way, their weak point is that the ordering process is confusing for first time customers. Their website domain isn't updated and their Multiply and Facebook sites aren't linked on their Instagram, making it very difficult to find out how to order their beautiful swimsuits. Plus, they don't always answer inquiries on their social networking accounts. One text though, and you get a response within minutes. So if you're confused, don't hesistate to send an SMS.
Pustura * Manila accepts GCash and bank deposit. GCash payments have an additional PhP 10 transaction charge, which I don't really approve of because paying through GCash already has a PhP 10 fee, so technically I'm paying at least an extra PhP 20 for each order. But if I really like the item, what the hell. :p
Love love love the print on this bustier.
And of course, I can't forget my previous Feature Fridays: Hey Kessy and The Print Miss. They haven't gotten repeat orders from me yet, but they are sure to get some in the future!